[Video] Interview at Digital Marketing Live: Why Content is the future, businesses need to become more story-centric and seeing content as a strategic business asset

[Video] Interview at Digital Marketing Live: Why Content is the future, businesses need to become more story-centric and seeing content as a strategic business asset

I had the great pleasure of being interviewed at digital marketing live in Amsterdam. On the menu: companies need to become more interesting, what it means (there are many ways to be interesting!) and handling content as a strategic business asset. Thank you to my friend an colleague Peter Van...